Discovering Elite Student Teams to Develop Innovative Businesses from Top University Research

The Road to Becoming Real Startups: Research To Market (R2M) Programme, 14th Edition

Khon Kaen University (KKU) invites students to participate in the 14th Research To Market (R2M) programme, a competitive platform designed to transform cutting-edge university research into viable innovative businesses and real-world startups.

Eligibility Requirements:

  1. Undergraduate, Master’s, and Doctoral students from Khon Kaen University, across all academic years, including all faculties and disciplines (teams must consist of 3–5 members).
  2. At least one member of the team must have completed training or possess knowledge related to business plan writing or presentation skills.

Application Process:

Applications are accepted from today until 15:00 hrs on 9 January 2026. Application link: https://kku.world/zx2kzi

The number of participants is limited to 150. Khon Kaen University reserves the right to close applications without prior notice once the enrolment limit is reached.

Activity Schedule:

The programme will commence with the R2M Boot Camp at the university level, held from 31 January to 1 February 2026. This initial phase includes the selection of research topics and a practical workshop on developing a Business Model Canvas (BMC).

Teams are required to submit their business plans for the qualifying round by 16 February 2026. The results announcing the 15 selected teams will be published on 23 February 2026. The university representative selection competition will take place on 14 March 2026.

Following the university round, the accepted teams will participate in the R2M Boot Camp at the regional level throughout April and May 2026, leading to the Regional Competition Round in June 2026. The final National Competition Round is scheduled for 4–5 September 2026.

Note: The schedule may be subject to appropriate change.

Further Enquiries: Please contact: 083-3495505 (P’ Eve) E-mail: project@kkusp.com

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